Buy Flow Enhancement
Users can make purchases directly from the touchpad or toolbar on websites, in banners, or in email without leaving the current page. This addresses the “abandoned cart” concern and shortens the checkout process, reducing the time for consumers to change their minds, and improving conversion rates.
 
A New Level of Interactivity
An unprecedented quantity and quality of interactive possibilities accessible with incredible speed and ease without plug-ins.
 
Inexpensive & Instant Content Creation
The quickest, easiest, and least expensive way to create Rich Media. Any image can be “Irisized” in a matter of seconds.
 
Scalable Implementation
The Creation Interfaces may be used across platforms, with the output being instantly ready for insertion into backend databases, HTML web pages, banner ads, blogs or eMail.
 
Avoids Firewalls and Pop-up Blockers
Virtual Iris images, based in DHTML, can’t be blocked by firewalls or browser filters.
 
Emails and Banners
Enables content to be inserted directly into HTML content in banners and email. As a result, the obstacles to implementation and purchase are greatly reduced.
 
No Plug Ins
There is no need install a plug-in to view Virtual Iris content. It plays anytime, anywhere, on any machine.
 
Near Instant Download
The Virtual Iris patent-pending download process enables 2D and 3D interactive product displays (images) to load incredibly fast for both Broadband and dial-up.
 
Multiple Interactive Images on a Page
Side-by-side comparison shopping is finally possible. Every product image on a webpage may be enhanced using Virtual Iris’ technology without slowing the page’s loading or otherwise hindering functionality. Use it in conjunction with Flash or Java.
 
Offline Purchase
Virtual Iris product displays enhance the user experience even when gathering information online for an offline purchase.
 
Virtual Storefronts
Ads that use Virtual Iris displays are more than ads, they are storefronts that allow the viewer to shop directly from them.